Australian Institute of Management
Facing an outdated ecommerce platform, AIM partnered with Xequals to successfully migrate to Drupal 9 without disruption.
Client Name
Australian Institute of Management (AIM)
Drupal Commerce / eCommerce

The Challenges

Outdated platform and changing customer behaviour.

AIM faced complex technical hurdles upgrading their legacy ecommerce platform. They needed to migrate the large Drupal 7 website to Drupal 9, including transitions from custom panels to modern layouts. Simplifying the overloaded data model and shifting their homemade sales functionality to robust Drupal Commerce added further complexity. These intricacies required specialised expertise.


Australian Institute of Management (AIM) is the most relevant leadership development organisation and future skills trainer in Australia. AIM needed to overhaul their outdated ecommerce platform to adapt to new customer behaviours. By partnering with Xequals, AIM succeeded in migrating to Drupal 9 and optimising sales workflows. This complex project was delivered with no disruption to business. Ongoing support from Xequals enables AIM to maintain their competitive edge.

The Situation

AIM needed to upgrade their Drupal ecommerce platform which was integrated with Salesforce CRM, Clickdesk, Marketo and analytics tools. The COVID-19 pandemic caused changes to their product delivery models. Upgrades were required to improve the platform and adapt it to new customer purchasing behaviours.

The Solution

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The Results

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